Say howdy to the handsome gay cowboy in Hallmark’s new Western drama

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After finally acknowledging that queer people exist and putting LGBTQ+ folks in its holiday movies—thereby scaring Candace Cameron Bure off to the Great American Family network—The Hallmark Channel is proving it’s 100%. committed to The Gay Agenda™.

Hallmark, you’ve come along way, baby!

After finally acknowledging that queer people exist and putting LGBTQ+ folks in its holiday movies—thereby scaring Candace Cameron Bure off to the Great American Family network—The Hallmark Channel is proving it’s 100%. committed to The Gay Agenda™.

Case in point: We’re not only showing up in the network’s one-off Christmas movies; now we’re series regulars, too! In a rough-and-tumble Western drama about a family of bull riders, no less!

(Look out, Yellowstone, Hallmark’s coming for your bag.)

We’re talking about Ride, one of Hallmark’s first scripted original series, which concerns itself with the McMurrays, a tight-knit ranch family in Colorado coping with the loss of their son and rodeo star, Austin.

The youngest McMurray is a sweetie named Tuff (Jake Foy), an out and proud gay man who works on his family’s ranch, putting his bull-riding days behind him after his brother’s death. And, like so many gays, Tuff loves his mama, Isabel (Three Men And A Baby‘s Nancy Travis).

Only one episode of Ride has aired thus far, but it’s wonderful to see a character like Tuff so naturally play into the narrative. He’s gay, yes, but his story doesn’t appear to be solely defined by his queerness—his family accepts him, no questions asked, as does the rodeo-obsessed community around him.

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