Toyota’s C-HR has just added quite some sparkle to the fastest growing small SUV segment.
by RUBIN VAN NIEKERK
Due to car buyer demand we are seeing the proliferation of the fusion of car design that makes it harder to pigeonhole new models.
Many hatchbacks are growing taller, while some SUVs are becoming shorter and lower. Toyota believes millennials are their target audience, but I am not convinced. The trendy borders between segments and demographics are now becoming more blended than a late night cocktail at a drag bar. Clearly the C-HR speaks to a wide demographic. Being short and relatively high, it is easy to access and park. Anybody from teenyboppers to grannies or Milton and Melville, heading to the park with their four pooches in the back, would rave about the practicality of the car. Dropping the rear seats is easy and adds to your loading bay area. Older buyers would appreciate how kind the C-HR is to your back when loading anything. A lovely 1,2-litre turbocharged engine ensures a fun and responsive drive.
Being more attractive and spacious than its ageing main rival, the Nissan Juke, the C-HR will do extremely well. Being the funkiest Toyota yet, has not gone unnoticed either. This driver focussed car incorporates innovative details and intuitive easy to use technology. The responsive turbocharged engine delivers better performance than its main rivals, whilst achieving excellent fuel consumption. There are many standard features like an Electric Parking Brake (EPB) and a handy Hill-Start Assist Control function with a dedicated hold button that provides an extended “holding period.”
It’s funky, individualistic, and adorable. Even your grandmother would snatch it from you if she had the chance!